What is the Difference Between a Drawstring Bag and a Backpack?

When it comes to practical carry-alls, two of the most popular options are drawstring bags and backpacks. Both are functional, lightweight, and easy to bring along—but which one suits your needs best? At first glance, they may seem interchangeable, but a closer look reveals key differences that make each bag type ideal for different situations.

If you're thinking of creating branded gear, organizing giveaways, or simply elevating your team’s daily essentials, understanding the difference between a drawstring bag and a backpack can help you make the smarter choice. Let’s break it down.

1. Design and Structure

The most obvious difference lies in the construction.

Drawstring bags are typically made of soft, flexible fabric and feature a simple open-top design that cinches shut using a string. This string also doubles as the shoulder straps, allowing for a quick over-the-shoulder or backpack-style carry. Their minimalist structure makes them compact and incredibly lightweight.

In contrast, backpacks are more structured. They usually have padded straps, multiple compartments, zippers, and reinforced backs for better weight distribution and durability. They are designed for carrying heavier items comfortably over long periods.

✔ Choose drawstring bags if you’re going for simplicity and portability.
✔ Choose backpacks if you need more support and storage.

2. Functionality and Use Cases

Custom drawstring bags are perfect for giveaways, sports events, promotional merchandise, and even as daily errand bags. Their ease of use and broad printable surface make them ideal for showcasing your logo or design.

Meanwhile, backpacks are the go-to for school, work, travel, and situations requiring the transportation of electronics, books, or other heavier items. They often include extra features like padded laptop sleeves, waterproof linings, and external pockets for organization.

3. Style and Customization

Drawstring bags are a dream when it comes to customization. Whether through silkscreen printing, sublimation, or embroidery, the flat surface allows for high-visibility logos and bold designs. They’re also available in a range of colors and fabrics, from sporty to eco-friendly.

Backpacks offer greater complexity in both design and customization. Embroidering logos on padded sections or printing on curved surfaces requires more skill—but when done right, the results are striking and professional.

At CraftClothing, we specialize in creating custom drawstring bags that stand out, whether you’re using them for events, giveaways, or retail. With top-notch craftsmanship and materials, our drawstring bags are made to last—no more broken straps or faded prints after a few uses.

4. Portability and Convenience

Need a bag you can easily fold and stash? Drawstring bags win on portability. They take up almost no space and can be stored in a glove compartment, suitcase, or even your pocket.

Backpacks, due to their structure, aren’t as collapsible. But what they lose in compactness, they make up for in comfort, especially when carrying heavy loads.

5. Affordability

For bulk orders, giveaways, or budget-friendly merchandise, custom drawstring bags are often more cost-effective than backpacks. Their lightweight construction means lower production and shipping costs—making them the perfect entry-level product for brand promotion or event merch.

Final Verdict: Which Should You Choose?

If you’re planning an event, launching a marketing campaign, or want a handy everyday bag with plenty of personality, custom drawstring bags are a reliable, stylish, and affordable choice. But if your audience needs more support, storage, and comfort for daily commutes or travel, backpacks are the better fit.

Want to create your own branded drawstring bags?
👉 Explore CraftClothing’s custom drawstring bags here.

With CraftClothing’s expert design team, durable materials, and time-tested customization techniques, you can turn a simple bag into a walking promotion for your brand. Let's create something that carries not just your items—but your story, too.