How to Make Paper Bags to Sell?

Thinking of turning your designs into a business? Paper bags are a smart start—practical, brandable, and planet-friendlier than single-use plastic. Here’s a clear, no-fuss guide to help you go from idea to sellable stock, plus a simple way to get professional-quality custom paper bags made in bulk in the Philippines.


Step 1: Define your niche and purpose

Before anything gets printed, be specific about who your bags are for and how they’ll be used.

  • Retail & boutiques: prioritize neat finishes, sturdy handles, and a premium print.

  • Food & cafés: add grease-resistant liners and reinforced bottoms.

  • Events & giveaways: focus on eye-catching graphics and a range of sizes.

Deciding this early lets you nail your specs, streamline costs, and avoid reprints.


Step 2: Choose your bag specs (the “anatomy”)

Paper bags are simple—but the details matter. Here’s the checklist:

  • Size: mini (accessories), small (cosmetics), medium (apparel), large (shoebox/gift sets).

  • Gusset: the side fold that adds capacity; wider gussets = roomier bags.

  • Height vs. width balance: taller bags feel sleeker; wider bags feel sturdier.

  • Top edge: straight-cut, folded, or turned top for extra strength.

  • Handle style:

    • Twisted paper (all-paper, sturdy)

    • Ribbon (elegant, soft hand)

    • Cotton cord (premium, durable)

    • Die-cut (budget-friendly, no extra handle)

  • Reinforcements: add board at the base and handle patching at the fold lines for strength.

  • Liner options: food, beauty, and skincare benefit from splash-resistant liners.

Pro tip: prototype one “hero” size first. If it sells, expand to a family of S–M–L for upsells.


Step 3: Pick your paper wisely

Your paper choice shapes how your product looks and lasts.

  • Kraft (natural or bleached): rugged, eco-forward, strong fibers for heavier items.

  • Coated art paper: smooth and print-friendly—great for bold color and crisp logos.

  • Textured stocks (linen, laid, pearl): add tactile “wow” for premium brands.

Aim for a thickness that matches your payload. Light items can go thinner; clothes, books, and jars need thicker stock plus a reinforced base.


Step 4: Decide your decoration method

The right finish elevates your bag from “packaging” to “branding.”

  • One/Two-color spot print: clean, high-contrast logos with tight registration.

  • Full-color (CMYK): vibrant graphics, gradients, product photos.

  • Foil stamping: metallic accents for luxe flair (gold, silver, rose gold, colors).

  • Emboss/Deboss: raised or pressed logos for tactile, understated elegance.

  • Spot UV or matte/gloss lamination: control shine and scuff resistance on coated papers.

Keep ink coverage practical on kraft—its natural tone can be your best design asset.


Step 5: Prepare a production-ready design file

A polished file reduces errors and speeds up mass production.

  • Vector logo (SVG/AI/PDF), text outlined.

  • 3–5 mm bleed on all sides; keep critical elements inside the safe zone.

  • Assign Pantone codes for brand colors when using spot print.

  • Include die-line layers (cut, fold, glue) and handle hole placements.

Not a designer? No stress—send your concept and get a mockup you can approve before production.


Step 6: Make (or outsource) your first run

You can DIY tiny batches, but selling consistently means consistent quality.

Basic manual flow (for very small runs):

  1. print → 2) laminate/coat (optional) → 3) die-cut → 4) crease/fold → 5) glue body and gussets → 6) reinforce base/top → 7) attach handles → 8) cure/dry → 9) pack.

For professional results, partner with a team that handles industrial die-cutting, clean glue lines, accurate folds, and sturdy handle patching—especially for bulk orders or tight timelines.


Step 7: Quality checks that protect your brand

Before you ship or list your products, run this quick QC:

  • Weight test: fill to intended payload; lift and swing gently 10–15 times.

  • Handle pull test: tug each handle; inspect the inside patching.

  • Print check: colors consistent across the batch, no banding or scuffs.

  • Glue seams: press along all seams; no lifting or warping.

  • Count & pack: moisture-free storage, bags nested and protected from crushing.


Step 8: Price and position (without undercutting yourself)

Instead of guessing, structure your pricing around:

  • Materials (paper, lamination, reinforcements, handles)

  • Print/finishes (spot vs. full-color, foil, emboss, special coatings)

  • Production (die-cut, folding, gluing, handle setting)

  • Packaging (poly, cartons) and logistics

  • Overheads and your desired margin

Create bundles (e.g., mixed sizes) and tiered discounts for repeat buyers to improve volume and cash flow—no need to race to the bottom.


Step 9: Photograph and list like a pro

Photos sell. Shoot your hero bag:

  • On white for clarity, then in lifestyle scenes (boutique counter, café table).

  • Show interior, gusset depth, handle detail, and base reinforcement.

  • Add a size guide image (scale beside a common item like a notebook).

In your product copy, highlight: eco appeal, carrying capacity, handle comfort, and finish (matte/foil/emboss).


Step 10: Scale smart with a reliable maker

When orders grow, consistency is everything. Work with a Manila-based team that’s meticulous about materials, sewing/assembly equivalents (for bags), clean printing, and responsive communication—so you can focus on design and growth while they handle mass production.

If you’re ready to move from sample to scale, explore our lineup of custom paper bags. Share your logo, preferred size, and finish; we’ll send a free mockup and help you dial in specs that match your brand. Bulk orders? We streamline the process—design, pre-production sample, and full run—without compromising craftsmanship.


Quick Starter Kit (save this!)

  • 1 brand style guide (logo, colors, clear space)

  • 1 die-line per size (with bleed & fold marks)

  • Paper stock choice + thickness per size

  • Handle type & color

  • Finishes (none / matte / gloss / foil / emboss)

  • Reinforcements (base + handle patch)

  • Master carton plan (how many per carton)


Common mistakes to avoid

  • Over-inking kraft: let the paper’s natural tone breathe.

  • No bleed/unsafe margins: leads to cut-off logos.

  • Skimping on reinforcements: handles fail, reviews suffer.

  • Mismatched sizes: product doesn’t fit → wasted stock.

  • No QC on first run: tiny issues multiply in bulk.


Let’s craft something that lasts

Craft Clothing was built on the belief that great design deserves impeccable handiwork. Tell us your vision; we’ll pour ours into turning it into a durable, beautiful paper bag people will reuse—again and again.

Ready when you are: check out custom paper bags or email us at sales@craftclothing.ph to get your free mockup. Your brand, our craftsmanship—made to stand the test of time.